Los Angeles, March 21, 2025 – Walt Disney CEO Bob Iger has hailed artificial intelligence (AI) as the most powerful technology of our time. Addressing shareholders at Disney’s annual meeting on Thursday, Iger emphasized AI’s transformative potential across industries, including entertainment.
“We are witnessing the rise of AI as the most powerful technology we’ve ever seen. It has the ability to revolutionize storytelling, enhance creativity, and drive operational efficiencies across our business,” Iger stated.
Disney has been increasingly integrating AI into its operations, from content recommendation algorithms on Disney+ to cutting-edge visual effects in films and theme park innovations. The company is also exploring AI-driven tools to personalize customer experiences and streamline production processes.
However, Iger acknowledged the challenges associated with AI, including ethical concerns and potential disruptions to traditional workflows. “While AI presents tremendous opportunities, we must also be responsible in its application to ensure it enhances human creativity rather than replaces it,” he added.
As Disney continues to embrace AI, industry experts predict that the technology will play a crucial role in shaping the future of entertainment, making experiences more immersive and personalized than ever before.
Stay tuned for more updates on AI and its impact on the entertainment industry.-AirMedia Broadcast
